Adversity presents opportunity. Just ask Iwao Keiichi. Forced by illness to close his
restaurant management and food manufacturing firm, Iwao began life anew
in 1993 when he established Tokyos first job placement firm, Way Station.
The Japanese economy had just crashed, and Iwao expected that many people would soon
lose their jobs. He was right. Last year his turnover was $4.1 million, and he expects a
four-fold increase this year.
Job placement services are new to a nation which is used to lifetime employment. In these
jittery times, Iwao, 54, is helping Japanese who havent a clue how to look for work. His firm
retrains job-seekers and refers them to prospective employers. Big firms also pay Iwao for
advice on how to deal with layoffs and restructuring. My services, he says. offer a soft
landing for all parties.
At Way Station, every client facing the chop is assigned a job-hunt counselor.
Counselors spend about three months studying a candidates word skills and matching them
to job prospects. Clients also learn how to write resumes, use PCs and face interviews.
Last year, 450 job-seekers went through Iwaos training centers in Tokyo, Osaka,
Negoya and Fukuoka. He expects 1,200 this year. Since competition for jobs is trough, he advises
clients to change their way of thinking and look beyond Japans major corporations to small
firms. Iwao has succeeded in part because he is much like his clients-- a middle - aged man
facing a mid-career setback setback who took a gamble and won.